{"id":4544,"date":"2022-06-22T15:08:13","date_gmt":"2022-06-22T13:08:13","guid":{"rendered":"https:\/\/openprint.com\/?p=4544"},"modified":"2022-06-22T15:08:13","modified_gmt":"2022-06-22T13:08:13","slug":"what-is-corporate-stationery","status":"publish","type":"post","link":"https:\/\/openprint.com\/en\/what-is-corporate-stationery\/","title":{"rendered":"What is corporate stationery and why use it in your business?"},"content":{"rendered":"<p>Have you ever heard of <strong>Corporate Stationery<\/strong> before? If you are not familiar with these graphic elements, you should know that they are very important to a company as they are part of its identity and to some extent, their design will help more people to contact the brand.<\/p>\n<p>In this way, it could be said that its main objective is to represent the business in a professional way, in order to reach the maximum number of potential customers.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_76 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">Contents list<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/openprint.com\/en\/what-is-corporate-stationery\/#what-is-corporate-stationery-and-what-is-it-for\" >What is corporate stationery and what is it for?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/openprint.com\/en\/what-is-corporate-stationery\/#what-elements-are-included-in-corporate-stationery\" >What elements are included in corporate stationery?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/openprint.com\/en\/what-is-corporate-stationery\/#1-personalized-booklets\" >1. Personalized booklets<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/openprint.com\/en\/what-is-corporate-stationery\/#2-business-ards\" >2. Business ards<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/openprint.com\/en\/what-is-corporate-stationery\/#3-custom-folders\" >3. Custom folders<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/openprint.com\/en\/what-is-corporate-stationery\/#what-are-the-main-advantages-of-using-corporate-stationery\" >What are the main advantages of using corporate stationery?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/openprint.com\/en\/what-is-corporate-stationery\/#gives-visibility-to-the-brand\" >Gives visibility to the brand<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/openprint.com\/en\/what-is-corporate-stationery\/#define-the-corporate-image\" >Define the corporate image<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/openprint.com\/en\/what-is-corporate-stationery\/#improves-the-reputation-of-the-business\" >Improves the reputation of the business<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/openprint.com\/en\/what-is-corporate-stationery\/#mark-the-differentiation-with-the-competition\" >Mark the differentiation with the competition<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/openprint.com\/en\/what-is-corporate-stationery\/#conclusion\" >Conclusion<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"what-is-corporate-stationery-and-what-is-it-for\"><\/span>What is corporate stationery and what is it for?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><a href=\"https:\/\/shop.openprint.com\/en\/corporate-printing\" target=\"_blank\" rel=\"noopener\">Corporate printing<\/a> is used by companies for internal communication or for marketing.<\/p>\n<p>These are <strong>graphic elements such as letters, business cards, stamps, invoices, envelopes<\/strong>, etc, that are characterized by their functional use, with a specific purpose.<\/p>\n<p>Thanks to <a href=\"https:\/\/openprint.com\/en\/digital-printing\/\" target=\"_blank\" rel=\"noopener\">digital printing<\/a> you can <strong>encourage the recognition of your brand to all your customers<\/strong> in a continuous and non-intrusive way. Every time your customers or business partners see your stationery products, you get brand recognition.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"what-elements-are-included-in-corporate-stationery\"><\/span>What elements are included in corporate stationery?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Within the corporate stationery, the most important elements that can be found are the following:<\/p>\n<ul>\n<li>Personalized booklets<\/li>\n<li>Business cards<\/li>\n<li>Custom folders, among others. . .<\/li>\n<\/ul>\n<p>Below, we\u2019ll take a closer look at each of the products that are included in the <strong>small format printing<\/strong> and how you can use them in your company or brand.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"1-personalized-booklets\"><\/span>1. Personalized booklets<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The <a href=\"https:\/\/shop.openprint.com\/en\/corporate-printing\/custom-notebooks\" target=\"_blank\" rel=\"noopener\"><strong>custom notebooks<\/strong><\/a> are those with the brand of the company, which apart from being very cheap become a very practical gift for the end customer. This is because they are used on a day-to-day basis, and the visibility it generates for the company and brand recognition.<\/p>\n<p><img decoding=\"async\" class=\" wp-image-2330 aligncenter\" src=\"https:\/\/openprint.com\/wp-content\/uploads\/2021\/07\/Open-Print-Impresion-Offset-Libretas.png\" alt=\"Open Print - Impresion Offset - Libretas\" width=\"337\" height=\"336\" srcset=\"https:\/\/openprint.com\/wp-content\/uploads\/2021\/07\/Open-Print-Impresion-Offset-Libretas.png 303w, https:\/\/openprint.com\/wp-content\/uploads\/2021\/07\/Open-Print-Impresion-Offset-Libretas-300x300.png 300w, https:\/\/openprint.com\/wp-content\/uploads\/2021\/07\/Open-Print-Impresion-Offset-Libretas-150x150.png 150w\" sizes=\"(max-width: 337px) 100vw, 337px\" \/><\/p>\n<h3><span class=\"ez-toc-section\" id=\"2-business-ards\"><\/span>2. Business ards<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>With <a href=\"https:\/\/shop.openprint.com\/en\/corporate-printing\/business-cards\" target=\"_blank\" rel=\"noopener\">business cards<\/a>, make sure you don\u2019t miss any opportunities with your clients. With different sizes, formats, materials, and papers, you have endless possibilities with them.<\/p>\n<p><img decoding=\"async\" class=\"size-full wp-image-2983 aligncenter\" src=\"https:\/\/openprint.com\/wp-content\/uploads\/2021\/10\/tarjeta-de-visita.jpg\" alt=\"tarjeta de visita\" width=\"600\" height=\"600\" srcset=\"https:\/\/openprint.com\/wp-content\/uploads\/2021\/10\/tarjeta-de-visita.jpg 600w, https:\/\/openprint.com\/wp-content\/uploads\/2021\/10\/tarjeta-de-visita-300x300.jpg 300w, https:\/\/openprint.com\/wp-content\/uploads\/2021\/10\/tarjeta-de-visita-150x150.jpg 150w, https:\/\/openprint.com\/wp-content\/uploads\/2021\/10\/tarjeta-de-visita-570x570.jpg 570w, https:\/\/openprint.com\/wp-content\/uploads\/2021\/10\/tarjeta-de-visita-500x500.jpg 500w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/p>\n<h3><span class=\"ez-toc-section\" id=\"3-custom-folders\"><\/span>3. Custom folders<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><a href=\"https:\/\/shop.openprint.com\/en\/corporate-printing\/folders\" target=\"_blank\" rel=\"noopener\">Custom folders<\/a> can be used both internally and to make a good brand outsourcing to customers.<\/p>\n<p>As we have already commented, within the concept of corporate posters we can find a wide variety of formats, materials, and papers, but also countless products such as letters, business cards, stamps, invoices, and envelopes, among others.<\/p>\n<p><img decoding=\"async\" class=\"size-full wp-image-3285 aligncenter\" src=\"https:\/\/openprint.com\/wp-content\/uploads\/2021\/11\/carpetas-personalizadas-papel-couche-2.jpg\" alt=\"carpetas personalizadas papel couche\" width=\"600\" height=\"605\" srcset=\"https:\/\/openprint.com\/wp-content\/uploads\/2021\/11\/carpetas-personalizadas-papel-couche-2.jpg 600w, https:\/\/openprint.com\/wp-content\/uploads\/2021\/11\/carpetas-personalizadas-papel-couche-2-298x300.jpg 298w, https:\/\/openprint.com\/wp-content\/uploads\/2021\/11\/carpetas-personalizadas-papel-couche-2-150x150.jpg 150w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"what-are-the-main-advantages-of-using-corporate-stationery\"><\/span>What are the main advantages of using corporate stationery?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Do you know how using corporate stationery in your business can benefit you? There are many advantages that it brings us, but the main ones are that it helps to establish the brand image, promotes the business and at the same time the product, and a good consumer experience.<\/p>\n<p><img decoding=\"async\" class=\"size-full wp-image-2986 aligncenter\" src=\"https:\/\/openprint.com\/wp-content\/uploads\/2021\/10\/papeleria-identidad-corporativa.jpg\" alt=\"papeleria identidad corporativa\" width=\"600\" height=\"599\" srcset=\"https:\/\/openprint.com\/wp-content\/uploads\/2021\/10\/papeleria-identidad-corporativa.jpg 600w, https:\/\/openprint.com\/wp-content\/uploads\/2021\/10\/papeleria-identidad-corporativa-300x300.jpg 300w, https:\/\/openprint.com\/wp-content\/uploads\/2021\/10\/papeleria-identidad-corporativa-150x150.jpg 150w, https:\/\/openprint.com\/wp-content\/uploads\/2021\/10\/papeleria-identidad-corporativa-570x570.jpg 570w, https:\/\/openprint.com\/wp-content\/uploads\/2021\/10\/papeleria-identidad-corporativa-500x500.jpg 500w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/p>\n<h3><span class=\"ez-toc-section\" id=\"gives-visibility-to-the-brand\"><\/span>Gives visibility to the brand<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Giving<strong> brands visibility<\/strong> based on strategies that allow us to identify who our potential clients are and what their needs are.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"define-the-corporate-image\"><\/span>Define the corporate image<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The <strong>corporate image<\/strong> describes how the company, activities, products, and services are perceived in the market.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"improves-the-reputation-of-the-business\"><\/span>Improves the reputation of the business<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>Reputation<\/strong> is related to the bond that companies are able to create with all their stakeholders, from customers, suppliers, and employees.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"mark-the-differentiation-with-the-competition\"><\/span>Mark the differentiation with the competition<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><strong>Differentiation<\/strong> from the competition will help us to position ourselves in the market vis-\u00e0-vis our customers.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"conclusion\"><\/span>Conclusion<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>In conclusion, the corporate image will give the company the set of attributes and values that identify the company.<\/p>\n<p>Together with the corporate image, we find that corporate stationery helps greatly to convey<\/p>\n<p>this image in a clearer and more concise way, while at the same time generating the creation of visual branding and brand recognition of the company.<\/p>\n<p>At Open Print, we are <a href=\"https:\/\/openprint.com\/en\/\" target=\"_blank\" rel=\"noopener\">specialists in graphic prints<\/a> and we have at your disposal the printing of all kinds of corporate stationery in our<a href=\"https:\/\/shop.openprint.com\/en\/\" target=\"_blank\" rel=\"noopener\"> online print shop<\/a>. If you do not find what you are looking for, contact us and our experts will be in charge of advising you throughout the process. We\u2019re waiting for you!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Have you ever heard of Corporate Stationery before? If you are not familiar with these graphic elements, you should know that they are very important to a company as they are part of its identity and to some extent, their design will help more people&#8230;<\/p>\n","protected":false},"author":2,"featured_media":2980,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-4544","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-graphic-design"],"_links":{"self":[{"href":"https:\/\/openprint.com\/en\/wp-json\/wp\/v2\/posts\/4544","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/openprint.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/openprint.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/openprint.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/openprint.com\/en\/wp-json\/wp\/v2\/comments?post=4544"}],"version-history":[{"count":3,"href":"https:\/\/openprint.com\/en\/wp-json\/wp\/v2\/posts\/4544\/revisions"}],"predecessor-version":[{"id":4573,"href":"https:\/\/openprint.com\/en\/wp-json\/wp\/v2\/posts\/4544\/revisions\/4573"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/openprint.com\/en\/wp-json\/wp\/v2\/media\/2980"}],"wp:attachment":[{"href":"https:\/\/openprint.com\/en\/wp-json\/wp\/v2\/media?parent=4544"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/openprint.com\/en\/wp-json\/wp\/v2\/categories?post=4544"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/openprint.com\/en\/wp-json\/wp\/v2\/tags?post=4544"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}