Within the world of printing services, graphic arts are a very important concept since they allow companies and businesses to publicize their products or services thanks to advertising. Today at Open Print, we tell you what graphic arts are, what their main functions and objectives are...
In today's world, the carbon footprint is one of the most present issues in any organization that cares about the environment. And why? For the simple reason that the carbon footprint is the main culprit of climate change on our planet. Do you want to discover...
In 2021 every little gesture counts! At Open Print we do everything possible to neutralize our carbon footprint, and that is why we encourage you to switch to ecological printing with which you will achieve the same results and you will also be respecting the...
Still don't know what CMYK colors are and what is the difference between RGB colors? Don't worry, in this article, you will learn everything you need to know about these colors and their use for optimal results. Stay until the end and learn how to...
In the last decade, the population's knowledge about the harmful effects that PVC causes, both for people and for the environment, has increased. For this reason, we believe that as a printer that defends sustainability, we have a responsibility to offer our customers alternatives to...
PVC Forex® is a well-known large format printing medium made of foamed PVC that offers rigidity and great resistance both indoors and outdoors. It is a perfect material for the communication sector since thanks to its versatility it has infinite applications of use. Forex® has certain...
In recent years, sustainable events have become one of the most popular practices among companies and organizations. Civilization is increasingly aware of the importance of respect for the environment and the conviction that "sustainability is more expensive" is starting to lose. If what you are looking for...
If there is a very common question in the world of printing and typography, it is definitely the difference between digital and offset printing. Although both technologies share certain similarities, the reality is that each has unique characteristics. In today's article, we will get down to...
Surely thousands of times you have heard of pantone colors and on some occasion you have seen its characteristic color palette, but do you really know what pantone colors are and what they are for? If the answer is no, don't worry, in this article...
Thanks to technological advances, improvements have been made in the world of graphic printing. In this way, the technique of wood print or wood printing has emerged. It is a type of finish that is achieved through an inkjet technology that takes advantage of its...
You still do not know the POS Advertising? Would you like to attract attention and get new customers? Thanks to this type of advertising, you can increase your sales and stand out from the competition. In this article, we will tell you what POS Ad is...
Surely you have carried out a brand or similar design and have thought about how it would be applied to different corporate elements. For this reason, this article will try to explain to you what a mockup is and how companies use this tool to treat...
These are times where “positioning” and “differentiation” have become key assets for brands, and we would like to explain to you what is visual branding as a part of a brand strategy and why it is so important to create a visual identity for your...
The FSC certificate can be found in most of the product packaging that we purchase in our daily lives, such as toilet paper or milk boxes, have you ever noticed? If you haven't seen it yet, you just have to look at the back side...